Chip Heath
Professor of Organizational Behavior, Stanford Graduate School of Business
Dan Heath
Senior Fellow, Center for the Advancement of Social Entrepreneurship, Duke University
The Power of Moments: Why Certain Experiences Have Extraordinary Impact
In The Power of Moments, brothers Chip Heath and Dan Heath explore an essential question: Why do certain defining moments influence us so strongly, becoming the most memorable and meaningful experiences in our lives? They offer insight into why certain brief experiences can jolt us and elevate us and change us—and how we can learn to create such extraordinary moments in our life and work.
The Heaths identify the four key principles that underlie meaningful, memorable moments—principles that can be used by parents and teachers, entrepreneurs and executives, service workers and caregivers. They are: 1) Elevation, being lifted out of the ordinary; 2) Insight, shaping the way we see the world; 3) Pride, capturing our best moments of achievement or courage; and 4) Connection, deepening our ties with others. The Heath brothers share fascinating insights about the human experience: Why our most cherished memories are clustered into a brief period during our youth. Why we tend to remember the best or worst moment of an experience, as well as the last moment, and forget the rest. Why we’re sometimes struck by the “crystallization of discontent”—a sudden realization that can change our lives in an instant.
The Heaths have written three New York Times bestselling books: Made to Stick, Switch, and Decisive. Made to Stick explained why certain ideas catch on while others die; Switch showed us how to make changes at work and in life; and Decisive explained how to make better choices. Their books have sold over two million copies worldwide and have been translated into thirty-three languages.
Chip Heath is a professor at Stanford Graduate School of Business, teaching courses on strategy and organizations. He has helped over 450 startups hone their business strategy and messages. Dan Heath is a senior fellow at Duke University’s Center for the Advancement of Social Entrepreneurship (CASE), which supports entrepreneurs fighting for social good.
Upcoming Events
Year of the Monkey: An Evening with Patti Smith
Patti Smith
Writer, performer, and visual artist
Evanston Township High School Auditorium
Live streaming video of this event will be available, beginning at 7:00 PM, on the ETHS Wildkits YouTube Live Stream channel.
Special thanks to DJ Jeff Pazen for pre- and post-event music!
The Power of Human: How Our Shared Humanity Can Help Us Create a Better World
Adam Waytz, Ph.D.
Associate Professor of Management and Organizations at Northwestern University’s Kellogg School of Management.
North Shore Country Day School Auditorium
The Great Juggling Act: Balancing Life as a Parent
Julie Morgenstern
Time-management and productivity specialist, and author of Organizing from the Inside Out, Never Check Email in the Morning, SHED Your Stuff, Change Your Life, and the brand-new Time to Parent: Organizing Your Life to Bring Out the Best in Your Child and You
New Trier High School, Northfield Campus, Cornog Auditorium